About

At Corporate Values Management, everything revolves around what gives organizations direction. Values, integrity, and humanity form the foundation for strong leadership and healthy collaboration. We help organizations not only define these principles, but above all make them tangible in behavior, culture, and decision-making.

Behind this vision is Marjo van den Broek: an experienced leader with a keen eye for what is happening within teams and organizations—and with the conviction that clarity and transparency is always the starting point for movement.

From

How do I avoid breaking the rules?

To

How do I do my job well – and the search for applicable moral frameworks?

Our Purpose

At Corporate Values Management, we believe that doing the right thing isn’t a choice – it should be a natural part of how we do business every day. We help organizations embed integrity, desired behavior and transparency deep within their core – enabling leaders and teams to turn values into sustainable success.

By strengthening ethical leadership, fostering a culture of open dialogue, and aligning strategy with shared core values, we work together to build organizations that lead with clarity and act with conviction. With practical tools, training, and guidance, we support organizations in putting their values into practice.

“When we dare to face anxiety, it creates space for clarity, trust, and progress.”

Why choose us

Our approach

Clear insights
  • We address complex situations before they escalate
  • We bring clarity and direction
  • We are not afraid of difficult situations
Honest dialogue
  • We engage in conversation
  • We de-escalate and build bridges
  • We say what needs to be said
Guiding change
  • We take people along in change
  • No resistance, but engagement
  • We take the hassle off your hands
Availability and decisiveness
  • We have proven success
  • We have capacity for new clients
  • No waiting time, but immediate impact

Our founder

Marjo van den Broek

Marjo van den Broek is een ervaren professional met meer dan 30 jaar internationale werkervaring en eMarjo van den Broek is a seasoned professional with over 30 years of international work experience and has followed a unique career path. She began her career as a secretary at Goldman Sachs in New York and, without any formal education, rose to the position of Executive Director in Frankfurt. In 2005, she joined Rabobank, where she held various leadership roles, including Global Business Manager Corporate Finance and Head of Portfolio Management..

In 2014, Marjo became Global Cooperative Values Manager, where she pioneered Rabobank’s global Speak Up program and played a key role in fostering a culture of trust, integrity, and psychological safety. She later served as Business Manager in the Global Financial Crime Compliance department.

Marjo is an autodidact, known for her ability to make complex ethical challenges understandable and turn them into actionable solutions, based on real-life needs. She is a certified trusted person and dialogue facilitator and an active contributor to national and international ethics committees and roundtables.

She founded Corporate Values Management to help organizations build safe, values-driven cultures and promote ethical entrepreneurship.